Alyson Schafer (B.Sc, MA Counselling) is recognized as one of Canada’s leading parenting experts. A seasoned family counsellor and media personality, Alyson brings decades of experience helping families navigate modern parenting with clarity and confidence. Her energizing blend of optimism, unwavering respect for all people, playful wit, and no-nonsense approach, have made her one of the pre-eminent, go-to bastions of strength and actionable solutions for families in need, and the communities that serve them.
Armed with years of research and clinical experience, plus relatable storytelling, humour and humility, Alyson breaks down complex ideas and presents them in ways that are easy for all audiences to understand and implement. She delivers actionable tactics and empowers her audiences with the skills and confidence needed to address modern life challenges in the family —all with the end goal of helping to raise resilient, capable kids.
Alyson created and hosted The Parenting Show, and continues to host the weekly podcast, Parenting the Adlerian Way. She is also the resident parenting expert on national Canadian media outlets such as The Morning Show and Global News Morning. She has been featured in such notable publications as Cosmopolitan, Real Simple, Parent Magazine, Reader’s Digest, The Washington Post, and more. Her bestselling books include Honey, I Wrecked the Kids, Breaking the Good Mom Myth, and Ain’t Misbehavin’.
Alyson is often called on by corporations to consult or act as a brand spokesperson. She has worked with many notable companies, including the Bank of Montreal, L’Oréal, Huggies, Kijiji, Kellogg’s, Ronald McDonald House, Earth Rangers, Facebook, Labatt’s, and more. A lover of books, art, music, food, travel, and the great outdoors, Alyson lives in Toronto and has two daughters.
