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  December 18, 2019

  2019 Highlights: Creative Brand Campaigns

  It’s hard to believe we’ve reached the end of the year, and are already well into planning for 2020. To provide some inspiration for the new year, we’ve rounded up…

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  Tags

  • Brand Partnerships
  • Campaign Planning
  • Colin and Justin
  • Influencer marketing
  • Jennifer Valentyne
  • Jessi Cruickshank
  • Sangita Patel
  • Social Media Campaigns
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  July 16, 2019

  How Celebrity Talent Can Amp Up Your Influencer Campaigns

  It’s no secret that partnering with celebrities and high-profile personalities can exponentially increase the success of a marketing campaign. But, in order to cultivate a trustworthy relationship with consumers, you…

  Tags

  • Campaign Planning
  • Digital Marketing
  • Influencer marketing
  • Jessi Cruickshank
  • Social Media Campaigns
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  March 20, 2019

  Jessi Cruickshank Debuts Hilarious New Show on Facebook Watch

  One of the funniest moms on the internet, Jessi Cruickshank continues her twin-mom parenting adventures in her new show, New Mom, Who Dis? Developed in partnership with Kin, a leading…

  Tags

  • Facebook Watch
  • Jessi Cruickshank
  • Motherhood
  • New Mom
  • Parenting
  • Who Dis?
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  January 31, 2019

  Up your Game in 2019: Using Talent to Exceed Campaign Goals

  2018 has come and gone — that was quick! — and we know planning for 2019 campaigns is well under way. We put together this list of tips and trends…

  Tags

  • Campaign Planning
  • David Rocco
  • Influencer marketing
  • Jessi Cruickshank
  • Marketing
  • Measha Brueggergosman
  • PR
  • Working with Talent
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  December 19, 2018

  Looking Back: Our First Full Year in Business

  2018 was a whirlwind for The Spotlight Agency! Our first full year in business, we collaborated on more than 150 projects ranging from small social campaigns to multi-year brand partnerships,…

  Tags

  • Brand Partnerships
  • David Rocco
  • Jessi Cruickshank
  • Joe Fresh
  • Passport Visa Infinite
  • Scotiabank
  • Social Media Campaigns
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  July 20, 2018

  Jessi Cruickshank’s New Column for Flare Explores What It’s “Really” Like to be a Mom of Twins

  Television personality Jessi Cruickshank is beloved for her humorous yet authentic outlook on everything from pregnancy to parenthood. A recent mom of twins, she’s writing a new column for FLARE…

  Tags

  • Family
  • Jessi Cruickshank
  • Parenting